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1、Task (2)Writing an advertisementWARMING-UP Do you think packaging is important in advertising? SKILLS BUILDING 2: STATING OPINIONS AND GIVING SUPPORTING REASONSHow to state opinions?I (dont) think/believe It seems to me thatIn my opinion/To me,And How to give reasons?as/because/since/for First, Seco
2、nd , Then (Next, Finally, )PAIR-WORK1 Work in pairs and talk about your opinions on ads.2 Try to use different structures to state opinions and give reasons.3 You can refer to the dialogue on Page 14 as a model.STEP TWO: TALKING ABOUT ADSA Conduct an interview STEP TWO: TALKING ABOUT ADS B Role-play
3、STEP TWO: TALKING ABOUT ADSC Write a reportSKILLS BUILDING 3:USING DIFFERENT SENTENCE TYPES CORRECTLYTypeExampleStructure and main usePositive statementsAds are an important part of our life.subject+verbgive inf.Negative statementsSome ads dont tell you the complete truth.not/never, nowhere question
4、sAre you used to ads?auxiliary+verbask for mands Dont do it!give ordersexclamationsHow interesting these ads are!how/whatgivefeelings/opinionsPRACTICE: LABEL THE SENTENCE TYPES (PAGE 16)1 question 2 negative statement 3 command 4 positive statement 5 exclamation(1) Have you ever regretted not having
5、 snapped those unforgettable moments? (2) You wont feel that way any more.(3) Try DG Snap. (4) This great digital camera is produced in Germany.(5) Its fashionable; its convenient! PRACTICE:LABEL THE SENTENCE TYPES (PAGE 16)(6) It allows you to take photographs continuously for up to 6 hours. (7) Wh
6、at a wonderful camera!(8) Its cute and highly functional.-Li Dan 6 positive statement 7 exclamation8 positive statementSTEP 3: WRITING AN ADVERTISEMENTComplete the bar using the words below:Biggest comfortable great hottest the best Bored delicious free new amazedYou will be _ at the new fillings, n
7、ew bread and _ taste! Our sandwiches are _ and finger-licking good. They are also the _ in town. We use only _ meat and freshest vegetables. Our sandwiches cost ¥5 each. When you buy one now you get another one _!amazednewdeliciousbiggestthe bestfreeSTEP 3: WRITING AN ADVERTISEMENTComplete the bar u
8、sing the words below:Biggest comfortable great hottest the best Bored delicious free new amazedThese are funky new jeans! They look _! Are you _ with wearing the same blue jeans every day? Then why dont you get into our new jeans in deep red? This is the seasons _ colour. They are so _ that youll want to wear them day and night! A pair of Funky Swanky jeans costs only ¥80, available in all Funky Swanky shops now.greatboredhottestcomfortableHOMEWORK1 Write an ad for your companys chocoloco bar.2 Make good preparations for Project.