規(guī)劃未來 金蝶經營分析PPT

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1、To protect the confidential and proprietary information included in this material, it may not be disclosed or provided to any third parties without the approval of your organization and Hewitt Associates LLC.為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許

2、可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。Shaping Our Future.規(guī)劃未來規(guī)劃未來. Lets start with首先首先Who we are翰威特簡介翰威特簡介 Some business imperatives相關經營重點相關經營重點Our approach我們的服務方式我們的服務方式 Planned initiatives計劃方案“Shaping the Future”“規(guī)劃未來規(guī)劃未來” Objectives目標 Agenda議程 Groups小組 Ground rules基本規(guī)則Lets start with首先首先Arriving at a common

3、understanding針對下列事宜達成共識針對下列事宜達成共識 Purpose宗旨 Mission使命 Goals目標 Strategy策略 Strategic imperatives策略重點 You are ready您已準備您已準備To grow發(fā)展發(fā)展To create greater success取得更大的成功取得更大的成功To build better business processes改善經營程序改善經營程序do your people know您的員工是否知曉您的員工是否知曉. Where they are headed?他們的奮斗目標他們的奮斗目標？ What thei

4、r role is?他們所擔當的角色他們所擔當的角色？What we do我們進行哪些工作我們進行哪些工作 Business Results經營結果經營結果Business Strategy經營戰(zhàn)略經營戰(zhàn)略People Requirements人員要求人員要求Peoples Priorities員工的輕重緩急員工的輕重緩急HR Strategies人力資源策略人力資源策略HR Practices人力資源操作方案人力資源操作方案Clarifying the people challenge明確人力資源挑戰(zhàn)Employee satisfaction員工滿意員工滿意determining peopl

5、e strategy確定人員戰(zhàn)略taking action on the people strategies針對人員策略采取行動方案Customer satisfaction客戶滿意客戶滿意Help clients like Kingdee improve business results through people幫助金蝶等客戶公司通過人員來改善經營結果幫助金蝶等客戶公司通過人員來改善經營結果 Hewitt Associates LLC翰威特咨詢有限公司We are翰威特簡介翰威特簡介.60 years in management consulting60年的管理咨詢經驗Headquart

6、ered in Chicago, 12,000 consultants in over 80 offices.總部位于美國芝加哥市，在全球80多個辦事機構中擁有12,000名咨詢顧問We work with -我們的客戶 - 360 of the Fortune 500 (72 percent)包括財富500強中360家公司(72%)All of the top 25, 91 of the top 100; and 209 of the top 250其中包括全部財富前25強，前100強中的91家公司，前250強中的209家公司We specialize in managing large s

7、cale corporate change and Organizational/HR Consulting我們專長于管理大型公司變革項我們專長于管理大型公司變革項目和組織目和組織/ /人力資源咨詢工作人力資源咨詢工作翰威特咨詢有限公司翰威特咨詢有限公司通過人員來改善經營結果通過人員來改善經營結果Largest and most experienced workforce consulting firm in China中國最大、最富資歷的人力資源管理咨詢公司3 offices in Shanghai, Beijing, and Hong Kong with nearly 100 Associ

8、ates在中國上海、北京和香港三地的辦事機構中擁有近百名員工More than 7 years of client experience in China在中國大陸擁有7年多的客戶服務工作經驗1000+ clients in China在中國擁有1000多家客戶China HR Consultancy of Year 1999 & 2000, awarded by “China Staff”于1999年和2000年連續(xù)兩次榮獲“中國人力資源咨詢年獎”Hewitt in China翰威特在中國翰威特在中國Our clients span all industry segments and all

9、 geographies我們的客戶來自我們的客戶來自各個行業(yè)和各個地區(qū)各個行業(yè)和各個地區(qū) 通過人員來改善經營結果通過人員來改善經營結果Your business imperatives 金蝶的經營重點金蝶的經營重點Organizational Culture組織文化組織文化Capabilitybuilt throughlearning and growth通過學習和發(fā)展來培養(yǎng)能力Commitmentbased onmeaningfulwork and rewards針對合理的工作與全面薪酬作出承諾Clear Expectationsfor individualand groupcontribu

10、tions明確對個人和小組貢獻的期望Common Understandingof the organizationspriorities and goals針對組織重點與目標達成共識 1998 Hewitt Associates LLC翰威特咨詢有限公司，1998年What s in it for me?于我何益？于我何益？Why do I care?我為何需要關注？我為何需要關注？ Do I have what it takes to contribute to Kingdee?我是否具備為金蝶作我是否具備為金蝶作出貢獻所需具備的核出貢獻所需具備的核心能力？心能力？Where is King

11、dee Software headed?金蝶軟件有何目標？金蝶軟件有何目標？ What is my role in helping the achievement of results?在幫助公司實現經營結在幫助公司實現經營結果的過程中，我發(fā)揮什果的過程中，我發(fā)揮什么作用？么作用？ DESIRED BUSINESS RESULTS預期經營結果預期經營結果People Issues人員問題人員問題 Organizing組織組織 Staffing人員配置人員配置 Learning & Development學習與發(fā)展學習與發(fā)展 Performing績效績效 Rewarding全面薪酬全面薪酬Ali

12、gned people management systems一致的人員管理系統(tǒng)一致的人員管理系統(tǒng)Key strategic imperatives關鍵策略重點關鍵策略重點Goals and strategy目標與策略目標與策略Common purpose and mission共同宗旨與使命共同宗旨與使命Business Context經營背景經營背景Translating business imperatives經營重點釋義經營重點釋義Over the next few sessions接下來的幾個部分中接下來的幾個部分中Evolve a direction for Kingdee Soft

13、ware確定金蝶軟件發(fā)展方向確定金蝶軟件發(fā)展方向 Articulate specific business goals明確特定經營目標明確特定經營目標Discuss and define action steps to achieve goals探討和確定實現目標所需的行動步驟探討和確定實現目標所需的行動步驟Our objective would be to:我們的目標將是：我們的目標將是：The end purpose of all discussions would be to benefit Kingdee Software一切討論旨在使金一切討論旨在使金蝶軟件從中受益蝶軟件從中受益Co

14、nfidentiality信息機密信息機密Facilitators role 協調員的角色協調員的角色The Team Thing小組工作小組工作Process highlights -程序要點：程序要點： Hewitt leading & facilitating翰威特引導和協調翰威特引導和協調 Highly interactive高度互動性高度互動性 Group discussions and exercises小組討論和練習小組討論和練習Some ground rules一些基本規(guī)則一些基本規(guī)則. All opinions are valid歡迎提出任何觀點歡迎提出任何觀點 Give y

15、our mobile phones a break !請讓您的手機休息一下請讓您的手機休息一下! This a team effort協同工作協同工作 Parking lot issues停車區(qū)問題停車區(qū)問題 Provide information where you can盡量提供信息盡量提供信息 Provide logic too還應說明道理還應說明道理 Appreciate other opinions歡迎提出其它觀點歡迎提出其它觀點 Think and help “FOCUS” the group以小組為單位進行思考和提供幫助以小組為單位進行思考和提供幫助 Be honest and

16、frank開誠布公開誠布公 Content (and not process) is important內容內容(而非程序而非程序)至關重要至關重要 Timelines can be extended靈活掌握時間靈活掌握時間To protect the confidential and proprietary information included in this material, it may not be disclosed or provided to any third parties without the approval of your organization and He

17、witt Associates LLC.為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。Next接下來接下來.Your retirement speech!您的退休演說您的退休演說! To protect the confidential and proprietary information included in this material, it may not be disclosed or prov

18、ided to any third parties without the approval of your organization and Hewitt Associates LLC.為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。What we heard from you您所述的信息您所述的信息.High level executive interview and employee focus gro

19、up results高層經理面談與核心員工小組面談結果高層經理面談與核心員工小組面談結果Highlights of Findings訪談要點匯總訪談要點匯總Help clients succeed through strengthening their competitive advantage in business management通過強化互聯網時代的管理競爭力來幫助顧客成功通過強化互聯網時代的管理競爭力來幫助顧客成功Transit from accounting software provider to management software provider從財務軟件廠商向管理軟件

20、廠商轉型從財務軟件廠商向管理軟件廠商轉型Emphasize on both growth and return發(fā)展與回報并重發(fā)展與回報并重Target clients that value management effectiveness and are willing to grow with Kingdee (e.g., industry leaders, financial, telecom and utility sectors, etc.定位客戶群體為那些注重管理效能和愿意與金蝶共同成長的顧客定位客戶群體為那些注重管理效能和愿意與金蝶共同成長的顧客(如：如：行業(yè)龍頭企業(yè)，金融、通信和

21、公用事業(yè)，等行業(yè)龍頭企業(yè)，金融、通信和公用事業(yè)，等)Increasingly focus on high value-added consulting services不斷健全實施層面的客戶化、高附加值的咨詢服務不斷健全實施層面的客戶化、高附加值的咨詢服務Highlights of Findings (Con)訪談要點匯總訪談要點匯總(續(xù)續(xù))Ensure key revenue generating processes are facilitated by the organization structure保障組織機構充分支持關鍵業(yè)務流程的順暢運行保障組織機構充分支持關鍵業(yè)務流程的順暢運行S

22、trengthening the information/knowledge sharing infrastructure健全信息健全信息/知識共享平臺知識共享平臺Promote new company culture: open, integrity, respect and conscientious提倡新的企業(yè)文化：提倡新的企業(yè)文化：開放、誠信、尊重、認真開放、誠信、尊重、認真Mainly focus on 4 spirits: innovation, professionalism, Mainly focus on 4 spirits: innovation, professional

23、ism, teamwork and customer servicesteamwork and customer services主要體現四種精神：創(chuàng)新精神、職業(yè)精神、團隊精神和服務精神主要體現四種精神：創(chuàng)新精神、職業(yè)精神、團隊精神和服務精神Highlights of Findings (Con)訪談要點匯總訪談要點匯總(續(xù)續(xù))Executives expressed their expectation of Kingdees employees:高層普遍提出以下對于員工的要求：高層普遍提出以下對于員工的要求： Innovative 創(chuàng)新 Collaboration 合作 Initiative

24、 主動/積極 Accountable 責任心 Learning 學習What employees need from the company are:員工對于企業(yè)的需求主要圍繞以下領域：員工對于企業(yè)的需求主要圍繞以下領域： Learning and skill development學習與技能發(fā)展 Career growth職業(yè)發(fā)展 Reward薪酬To protect the confidential and proprietary information included in this material, it may not be disclosed or provided to an

25、y third parties without the approval of your organization and Hewitt Associates LLC.為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。Developing a statement of Purpose for Kingdee Software 制定一項金蝶軟件宗旨陳述制定一項金蝶軟件宗旨陳述Defining a purpose確

26、定一項宗旨確定一項宗旨 What we stand for - why we exist公司存在的目的公司存在的目的 - 我們?yōu)楹未嬖谖覀優(yōu)楹未嬖?The essential sacred spirit or the soul of the organization關鍵、神圣的組織靈魂與精髓關鍵、神圣的組織靈魂與精髓 Provides a direction for the future提供未來發(fā)展方向提供未來發(fā)展方向What to preserve and what to stimulate progress toward我們需要保持哪些內容？激勵發(fā)展哪些方面？ A consistent i

27、dentity that transcends product or market life cycles, customers, technological breakthroughs, management fads and individual leaders超越超越產品或市場生命周期產品或市場生命周期、客戶客戶、技術創(chuàng)新技術創(chuàng)新、管理理念及單個領導者之上的一致形象管理理念及單個領導者之上的一致形象 Remains fixed while strategies adapt to business needs針對經營需求調整公司策略時，宗旨保持不變針對經營需求調整公司策略時，宗旨保持不變e

28、.g. 3M - sold off several large and profitable businesses to focus on its core purpose of solving unsolved problems innovatively例如：3M出售許多大型、贏利的企業(yè)，注重富有新意地解決遺留問題這一核心宗旨Purpose checklist宗旨檢驗清單宗旨檢驗清單 The reason for existence公司存在原因公司存在原因 Should last a 100 Years至少延續(xù)至少延續(xù)100年年 Can never be achieved可能永遠無法實現可能

29、永遠無法實現 Inspiring ideal鼓舞士氣鼓舞士氣 Provides reason for organization to keep changing and progressing為組織提供進行變革與進步的理由 An organization can have only one purpose一個組織僅有一項宗旨一個組織僅有一項宗旨Organizations with a purpose設有一項設有一項宗旨的組織宗旨的組織 The premiere institutions in their industries同行中的佼佼者同行中的佼佼者 Best of the bestand

30、have been that way for decades最佳中之最最佳中之最數十年一貫如此數十年一貫如此 Widely admired受到廣泛青睞受到廣泛青睞 Role models for the practice of management管理操作方案之典范管理操作方案之典范 Huge impact on the world in which we live對我們所賴以生存的世界產生重大影響對我們所賴以生存的世界產生重大影響 Which companies do you think of?您會聯想到哪些公司？您會聯想到哪些公司？Fortune magazines most admire

31、d list - 2001財富雜志中最受青睞的公司財富雜志中最受青睞的公司 - 2001 General Electric Cisco Wal-Mart Southwest Airlines Microsoft Home Depot Berkshire Hathaway Charles Schwab Intel Dell ComputerWhat has made them reach there這些公司何以如此這些公司何以如此 Innovation創(chuàng)新創(chuàng)新 Quality of management管理質量管理質量 Employee talent員工才智員工才智 Financial soun

32、dness財力雄厚財力雄厚 Use of corporate assets公司資產運用公司資產運用 Long-term investment value長期投資價值長期投資價值 Social responsibility社會責任社會責任 Quality of products/services產品產品/服務質量服務質量 Examples of core purpose statements核心宗旨陳述實例核心宗旨陳述實例What a purpose is核心宗旨是核心宗旨是.To make people happy - Walt Disney為人們帶來歡樂為人們帶來歡樂 - 沃爾特沃爾特 迪斯

33、尼迪斯尼To improve the standard of living around the world - Cargill提高全球生活水準提高全球生活水準 - 嘉吉嘉吉What a purpose is not核心宗旨并非核心宗旨并非.To become a $125 billion company by the year 2000至至2000年，公司營業(yè)收入達到年，公司營業(yè)收入達到1250億美元億美元To achieve an output of 30,000 tonnes in the next 5 years在今后在今后5年中，產量達到年中，產量達到30,000噸噸To have

34、the largest market share and be at least twice as large as my nearest competitor擁有最大的市場份額，至少達到首要競爭對手擁有最大的市場份額，至少達到首要競爭對手的的2倍倍Some more examples其它實例其它實例3M - To solve unsolved problems innovatively富有新意地解決遺留問題Unilever (聯合利華聯合利華) - To fulfill everyday needs of people everywhere滿足各地人民的日常需求Hewlett Packard

35、 (惠普惠普)- To make technical contributions for the advancement and welfare of humanity發(fā)展技術，促進社會發(fā)展和人民安康Hewitt (翰威特翰威特)- To improve business results through people通過人員來改善企業(yè)經營結果Haier (海爾海爾)- Paying back society and creating a better life for mankind回報社會和改善人民生活Purpose. .why bother?為何為何確定宗旨？確定宗旨？Research h

36、as proven that having a core purpose:研究表明，確定核心宗旨：研究表明，確定核心宗旨： Is a key trait in organizational success是組織取得成功的關鍵是組織取得成功的關鍵 Enhances performance有助于提高績效有助于提高績效 Energizes employees by “CONNECTING” them with the organization激勵員工融合到組織之中激勵員工融合到組織之中 Promotes and creates a central theme for change加強和創(chuàng)造變革的核心

37、主題加強和創(chuàng)造變革的核心主題 Provides basis for strategic planning為戰(zhàn)略規(guī)劃奠定基礎為戰(zhàn)略規(guī)劃奠定基礎 Motivates individuals激勵個人激勵個人 Facilitates the recruitment of talent有助于招募賢才有助于招募賢才 Keeps decision making within context根據背景信息制定決策根據背景信息制定決策When does a purpose fail若宗旨無法奏效若宗旨無法奏效.The walk does not match the talk言行不一言行不一Irrelevance缺

38、乏關聯缺乏關聯Management fears risk and ambiguity管理層擔心風險和模棱兩可管理層擔心風險和模棱兩可Discomfort in top management to imagine, dream and think beyond boundaries高層管理人員不愿進行創(chuàng)造性展望、想像和思考高層管理人員不愿進行創(chuàng)造性展望、想像和思考 A future irreconciled with the present未來與現實格格不入未來與現實格格不入Too abstract or too concrete過于抽象過于抽象/具體具體Lack of creativity缺乏

39、創(chuàng)造性缺乏創(chuàng)造性Poor management of participation對參加人員管理欠妥對參加人員管理欠妥Complacency自鳴得意自鳴得意 To protect the confidential and proprietary information included in this material, it may not be disclosed or provided to any third parties without the approval of your organization and Hewitt Associates LLC.為嚴守本材料的信息機密與版權

40、，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。Next接下來接下來.Arriving at a statement of purpose for Kingdee確定金蝶宗旨陳述確定金蝶宗旨陳述 Process overview程序概述程序概述 Participants to be divided into groups將大家分成小組討論將大家分成小組討論 Group exercises to be facilitated by Hew

41、itt翰威特咨詢顧問組織進行分組練習翰威特咨詢顧問組織進行分組練習 Evolution of the statement of purpose for Kingdee制定金蝶宗旨陳述 Presentation by each group各小組進行演講介紹各小組進行演講介紹 Discussion on key themes針對關鍵議題展開討論針對關鍵議題展開討論 Integrating various themes and arriving at a statement of purpose綜合各項議題并確定宗旨陳述綜合各項議題并確定宗旨陳述To protect the confidential

42、 and proprietary information included in this material, it may not be disclosed or provided to any third parties without the approval of your organization and Hewitt Associates LLC.為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。N

43、ext接下來接下來.Group exercises分組練習分組練習To protect the confidential and proprietary information included in this material, it may not be disclosed or provided to any third parties without the approval of your organization and Hewitt Associates LLC.為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。

44、為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。Next接下來接下來.Group Presentations小組演講介紹小組演講介紹Kingdees statement of purpose金蝶宗旨陳述金蝶宗旨陳述 To protect the confidential and proprietary information included in this material, it may not be disclosed or provided to any third parties without the appro

45、val of your organization and Hewitt Associates LLC.為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。Developing a mission statement for Kingdee Software 制定金蝶軟件的公司使命陳述制定金蝶軟件的公司使命陳述Strategic imperatives策略重點策略重點Strategies策略策略Goals and

46、Measures目標與評估標準目標與評估標準Mission statement使命陳述使命陳述Statement of purpose宗旨陳述宗旨陳述Cascading the statement of purpose公司宗旨陳述逐級分解公司宗旨陳述逐級分解Defining a mission定義一項使命定義一項使命. Clear, compelling, lofty goal which seems almost unimaginable明確、令人信服、明確、令人信服、幾乎幾乎無法想像的高級目標無法想像的高級目標Should not have a sure chance of success

47、未必一定成功But organization should believe that it can reach it with extraordinary effort但組織應堅信自己可以通過加倍努力來加以實現 Can be achieved in a finite time period可以在一個特定時限內實現可以在一個特定時限內實現However, requires thinking beyond current capabilities and environment不過，要求超越現有的能力與環(huán)境進行思考Defining a mission確定一項使命確定一項使命. A focal po

48、int for organizational effort組織工作的核心組織工作的核心Has a clear finishing line具有明確的最后時限 Types of missions使命類型使命類型Target missions“目標”使命Common enemy vision“共同敵人/競爭對手”使命Role model mission“典范”使命Internal transformation mission“內部轉化”使命Purpose vs. Mission宗旨與使命宗旨與使命.A Purpose宗旨宗旨The reason for existence存在原因存在原因 Shou

49、ld last a 100 Years至少延續(xù)至少延續(xù)100年年Can never be completed可能永遠無法實現可能永遠無法實現Inspiring ideal激勵作用激勵作用Provides reason for organization to keep changing and progressing組織變革和進步的理由An organization can have only one purpose一個組織僅有一項宗旨一個組織僅有一項宗旨A Mission使命使命An envisioned, articulated future一個預期的、明確的未來一個預期的、明確的未來Tim

50、e frame of 20- 30 years時限為時限為20-30年年A daunting challenge but not impossible to attain一個大膽的挑戰(zhàn)，但并非無法實現一個大膽的挑戰(zhàn)，但并非無法實現Aids achievement of Purpose協助實現宗旨協助實現宗旨Organization can have more than one mission 組織可以擁有多項使命組織可以擁有多項使命Some examples實例實例.A Purpose宗旨宗旨To make people happy - Walt Disney為人們帶來歡樂為人們帶來歡樂 -

51、沃爾特沃爾特 迪斯尼迪斯尼To improve the standard of living around the world - Cargill提高全球生活水準提高全球生活水準 - 嘉吉嘉吉To solve unsolved problems innovatively - 3M富有新意地解決遺留問題富有新意地解決遺留問題 - 3MA Mission使命使命To become a $125 billion company by the year 2000 - Wal Mart (1990)到到2000年，公司營業(yè)收入達到年，公司營業(yè)收入達到1250億美元億美元 - Wal Mart (1990

52、) Yamaha wo tsubusu (we will crush, squash, slaughter Yamaha) - Honda徹底擊敗雅馬哈徹底擊敗雅馬哈 - 本田本田To become the preeminent drug maker worldwide in the 1980s - Merck (1979)在在20世紀世紀80年代，成為全球首要的藥品制造年代，成為全球首要的藥品制造商商 - Merck (1979)Some examples of mission statements使命陳述實例使命陳述實例 Hewitt翰威特翰威特To excel, around the w

53、orld, at helping our clients and their people succeed together在全球范圍內幫助客戶及其員工共創(chuàng)成功，追求卓越 Citibank, predecessor to Citicorp (1915)花旗銀行，花旗集團前身(1915)Become the most powerful, most serviceable, and most far reaching financial institution that has ever been成為有史以來最強大、服務能力最強、服務范圍最廣的財務機構 Microsoft微軟微軟A compute

54、r in every desk and in every home遍及所有辦公電腦及家庭電腦 Boeing (1950)波音波音 (1950)Become the dominant player in commercial aircrafts and bring the world into the jet age首要的商用航空公司并促使全球進入航空時代To protect the confidential and proprietary information included in this material, it may not be disclosed or provided to

55、any third parties without the approval of your organization and Hewitt Associates LLC.為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。為嚴守本材料的信息機密與版權，未經貴司和翰威特咨詢有限公司的事先許可，嚴禁向任何第三方泄漏或者提供本材料中的任何信息。Next接下來接下來.Arriving at the mission statement for Kingdee 達成金蝶使命陳述達成金蝶使命陳述The balanced strategic

56、measurement framework均衡的策略評估框架均衡的策略評估框架 “Adapted from Kaplan, Robert S. and David P. Norton; The Balanced Scorecard: Translating Strategy Into Action. Boston: Harvard Business School Press, 1996.”Perspectiveserspectives維度維度Financial Financial 財務財務How do we create value?如何創(chuàng)造價值？Customer Customer 客戶客戶W

57、hat do our customers expect and value?客戶期望和注重什么？Organization Organization 組織組織 To satisfy our customers, at what processes must we excel?為確?？蛻魸M意，我們必需擅長哪些程序？Learning & Growth Learning & Growth 學習與發(fā)展學習與發(fā)展To achieve our purpose, how must we learn, innovate, and improve?為實現宗旨，我們必需學習、創(chuàng)新和改進哪些方面？Value Prop

58、ositionValue Proposition價值定位價值定位Value Chain: Path to PerformanceValue Chain: Path to Performance價值鏈：績效路徑價值鏈：績效路徑Business Performance LeversBusiness Performance Levers經營績效模式經營績效模式Enabling CapabilitiesEnabling Capabilities必備能力必備能力Business ResultsBusiness Results經營結果經營結果Growth StrategyGrowth Strategy成長

59、策略成長策略Returns StrategyReturns Strategy回報策略回報策略CostCost成本成本QualityQuality質量質量TimeTime時間時間FunctionFunction職能職能RelationshipRelationship關系關系DevelopDevelopNewNewProductsProducts開發(fā)新產品開發(fā)新產品Skills andSkills and competencies competencies技能與核心能力技能與核心能力Technology Technology and databasesand databases技術與數據庫技術與數

60、據庫Knowledge assets,Knowledge assets, best practices best practices知識資產、最佳知識資產、最佳操作方案操作方案+ + + +Context, Context, Climate, CultureClimate, Culture背景、氛圍、文化背景、氛圍、文化BuildBuildthetheBrandBrand確立品牌確立品牌MakeMakethe Salethe Sale銷售銷售DeliverDeliverthetheProductProduct提供產品提供產品ServiceServicethetheCustomerCustome

61、r客戶服務客戶服務Financial財務財務How would you describe your business, 10 years from now?您如何描述金蝶10年內的經營情況？ Who would your key financial/ business stakeholders be?金蝶關鍵的財務/經營利益相關人是誰？What would they expect from you?他們對您有何期望？Customer客戶客戶What customers/market segments would we serve?我們?yōu)槟男┛蛻?市場部門提供服務？ Who would your

62、 customers be?您的客戶是誰？ What would we provide to them?我們?yōu)槠涮峁┠男┓眨縒hat would our unique value proposition be? Why would they come to us?我們獨特的價值定位是什么？客戶為何采用我們的產品或服務？Organization組織組織What would your possible high-level business process map look like?金蝶可能的最高級經營程序圖的模式如何？At what must you excel in order to be

63、 successful?為取得成功，您必需專長于哪些方面？How would you be possibly organised?金蝶可能的組織方式如何？Enabling capabilities必備能力必備能力What enabling capabilities would you need in order to execute your strategy?為實施金蝶戰(zhàn)略，您需要具備哪些能力？Skills and competencies技能與核心能力Technology and Database技術與數據庫Knowledge assets and best practices知識資產與最

64、佳操作方案 Organisational climate, context and culture組織氛圍、背景與文化Employees of the future未來的員工To keep at the back of minds思考思考1. It is 2010. China is well on its way to becoming a “developed economy”2010年，中國將逐步成為年，中國將逐步成為“發(fā)達經濟發(fā)達經濟”國家國家 What would this mean to you?這對您而言意味著什么？這對您而言意味著什么？ How would you descri

65、be Kingdees role in Chinas development (as you would foresee)?您如何描述金蝶在中國發(fā)展過程中所發(fā)揮的作用您如何描述金蝶在中國發(fā)展過程中所發(fā)揮的作用(您的預測您的預測)？ What challenges would you foresee in such development在上述發(fā)展過程中，您可以預見哪些挑戰(zhàn)？在上述發(fā)展過程中，您可以預見哪些挑戰(zhàn)？2. China enters the WTO and becomes a member中國成為世貿組織成員中國成為世貿組織成員 Describe the implications fo

66、r your industry說明這一事件對您所在行業(yè)的影響說明這一事件對您所在行業(yè)的影響 Describe the opportunities and threats arising out of those implications說明上述影響所引發(fā)的機遇和威脅說明上述影響所引發(fā)的機遇和威脅 What would Kingdee have to do in order to succeed?為取得成功，金蝶必需專長于哪些方面？為取得成功，金蝶必需專長于哪些方面？Process overview程序概述程序概述Participants to be divided into groups將大家分成小組討論將大家分成小組討論Group exercises to be facilitated by Hewitt翰威特咨詢顧問組織進行分組練習翰威特咨詢顧問組織進行分組練習 Developing a mission statement for Kingdee Software, 10 years from now制定金蝶軟今后10年的公司使命 Using the balanced strate